Ice Kitchen Wrappers – Ice Kitchen Ltd
A solution to the current packaging demands of artisan ice lolly company Ice Kitchen.
For the 2015 season Ice Kitchen required a high volume packaging solution that still conveyed the artisanal production and quality of the product. I chose to focus on bold colourful typography and illustration of ingredients; this helps give each flavour their own identity and helps customers distinguish between each one.
The translucent front of the wrapper and matte varnish create a more luxurious texture and allow the unique qualities of the product to show through, elevating its gourmet status.
Process – Branding, Packaging Design, Illustration, Photography